The Pricing Analyst keeps a ledger of every competitor’s pricing. It notices the moment a rival drops a price, adds a tier, runs a promo or quietly tests a new number, so you’re never the last to know your offer just got undercut.
Real examples of the competitor moves it surfaces, exactly what lands in your briefing.
Westpac dropped its 1-year special to 5.79%, undercutting the rest of the big four and sitting well below your advertised rate. Expect rate-shoppers and brokers to push it hard.
A floating-rate cut ahead of the pack signals they expect the OCR to fall and want to win switchers early. This pressures your variable book directly.
ASB raised its headline term deposit rate to 5.20%, the highest of the big four right now. Expect deposit outflows toward them from savers chasing yield.
The Pricing Analyst is part of the Starter plan at $149/mo, alongside the other analysts on that tier.